Air New Zealand's Economy Bunk Beds Aren't Just a Gimmick — Here's Why

Air New Zealand just fired back at critics calling their economy bunk beds a vanity project. CEO Nikhil Ravisha said it straight this week — these aren't stunts, they're survival. The airline is bleeding money, cutting costs, but doubling down on bold cabin concepts like lie-flat beds in economy.

Why? Because in a market where every carrier looks the same, standing out isn't optional — it's existential. If you can sleep flat on a long-haul flight without paying business class prices, that's a game-changer.

Air New Zealand is betting passengers will choose them for it. Smart move or expensive gamble? Time will tell.